The IMF is designed to grow the interactive media industry in NSW by supporting the creation of new interactive digital content.

The IMF is for creative digital content projects that are commercially oriented and destined for distribution on web-enabled platforms or devices and interactive video game consoles. The Fund focuses on interactive content, a key element in innovation with the ability to benefit other sectors such as health, finance and education.

The IMF is one of a range of NSW Government initiatives supporting the digital economy.

The Fund has received strong endorsement from peak bodies including the Games Developers Association of Australia, the Independent Games Developers Association, and the Screen Producers Association of Australia.

The IMF will provide support at various stages from early stage development up to completion of a functioning prototype or to take a market ready project into production. Enterprise funding is available for ambitious businesses projects wishing to accelerate their growth through a slate of interactive digital projects. It also assists NSW businesses to attend key international markets and events, and supports strategic industry and professional development events and initiatives.

Applications to the IMF can be made at any time and will be assessed at quarterly meetings. Please note the revised deadlines for the remainder of the 2012 – 2013 year:

Please note that the 19th March round that was previously advertised as “subject to availability of funds” will not be held. This is as a result of an unprecedented number of high standard applications to the January round.

Applicants will be advised of the outcome of their application at the earliest possible opportunity after the committee recommendations have been approved.